New Mill Male Voice Choir’s Promotion Group had their annual stall in Holmfirth; to raise its local profile and advertise concerts.
We chose a central spot, on the bridge next to the butcher, so footfall was much greater than the market where we had been before. The weather was kind…

During the course of a year the Choir produces a great deal of diverse advertising and marketing material. From flyers to beer mats we are constantly attempting to raise the profile and status of the Choir. But how effective is this activity and could we do it in a smarter way? That’s the question…